Looking to drive new business to your sports bar or restaurant? Adding combat sports to your lineup of TV programming might be just the hook you need to attract new customers. From MMA fights to boxing to newer sports like Power Slap, DIRECTV FOR BUSINESS has it all. Provide your customers with the high-octane action they’re looking for and KO the competition.
Why Show Combat Sports at Your Restaurant or Sports Bar?
Showing combat sports at your restaurant or sports bar can help you tap into a whole other demographic beyond the football, baseball and basketball fans. UFC events and high-profile boxing matches draw big crowds of passionate fans. If fans can’t attend the fight in person, you can offer the next best thing: a lively atmosphere where they can watch all the action with other MMA or wrestling enthusiasts while enjoying delicious food and drinks. And since most of the big fights are only available on pay-per-view, showing these types of fights can help attract customers who don’t want to pay to watch the fights at home or who want to experience the excitement of watching with a group of people.
Three Ways To Watch Combat Sports With DIRECTV FOR BUSINESS
Check out some of the ways to watch combat sports for DIRECTV FOR BUSINESS:
ESPN+ for Business features up to 200 live events each month, including some of the most-watched combat sports, from UFC Fight Nights to Top Rank Boxing to Professional Fighters League (PFL), as well as other exclusive UFC content such as Dana White’s Contender Series and The Ultimate Fighter. Your sports bar or restaurant will need to have a commercial license to broadcast ESPN+ for Business with DIRECTV.
Sports bar and restaurant owners looking to show high-profile, pay-per-view (PPV) fights featuring boxers such as Canelo Alvarez, Terence Crawford, and Jake Paul will find them (at) Joe Hand Promotions. PPV events are a great way to broaden your customer base and boost sales. According to the Joe Hand Promotions website, 98% of businesses that host PPV events saw an increase in sales and foot traffic.
DAZN is the go-to platform for live boxing, featuring two premier events per month from world-class promoters around the globe, such as Golden Boy, Matchroom Boxing, and Queensbury. This is a showcase not only for some of boxing’s biggest stars, but the next generation of PPV talent.
Types of Combat Sports To Show
From wrestling to boxing to UFC and more, DIRECTV FOR BUSINESS has all of the combat sports your customers are looking for. Check out this list to see what type of TV programming you can add to your restaurant or sports bar.
Wrestling
From WWE to AWE, professional wrestling is the ultimate blend of athleticism and entertainment with high-octane matches and dramatic storylines. The sport’s action-packed excitement can help draw big crowds to your bar or restaurant.
Ultimate Fighting Championship (UFC)
UFC is the most popular deviation of MMA and has a massive following of fans from around the globe. From big-name title fights to exciting undercard matchups, broadcasting UFC events will keep your business packed with MMA fans eager to watch the bouts.
Bellator MMA
Although not as popular as UFC, Bellator shouldn’t be counted out when deciding what to show your customers. With exciting matchups, top-tier fighters and knockout finishes, Bellator events are a great way to entertain and attract customers.
Boxing
Boxing is one of the oldest, most popular combat sports. Just think about some of the greats: Mike Tyson, Manny Pacquiao, Muhammad Ali and “Sugar” Ray Robinson. From legendary boxers to up-and-coming fighters, boxing continues to captivate fans.
Kickboxing
Fans love the action-packed nature of kickboxing. These high-energy bouts are filled with powerful punches and kicks that are the perfect blend of striking techniques from boxing and martial arts.
Brazilian Jiu-Jitsu (BJJ)
This grappling-based martial art is a technical and strategic combat sport. Through joint locks, chokeholds and compression locks, fighters are looking to outmaneuver their opponent into submission with skillful ground fighting.
Power Slap
This new, hard-hitting combat sport has a growing fan base. In Power Slap, opponents go head-to-head as one fighter slaps their opponent with an open hand while the other fighter tries not to flinch or turn their head.
Upcoming, Must-Show Fights
Staying ahead of big fights can help restaurant and bar owners plan for larger crowds. Plan ahead of time to create fun promotions for your customers and even develop combat sports-themed food and drink specials. Plus, be sure to promote that your business will be showing the fights by marketing it through social media, email newsletters and in-restaurant signage to get your customers pumped for the events.
Check out this list of upcoming fights:
Boxing: Jake Paul vs. Mike Tyson – Friday, November 15
UFC 309: Jon Jones vs. Stipe Miocic – Saturday, November 16
2024 PFL World Championship – Friday, November 29
Boxing: Gervonta Davis vs. Lamont Roach – Saturday, December 14
Get DIRECTV For Your Business
Don’t miss your chance to bring in new customers and increase your revenue by showing combat sports from DIRECTV FOR BUSINESS. Plus, get more from DIRECTV with NFL SUNDAY TICKET, MLB EXTRA INNINGS® and more to make your business the home base for sports fans. Explore our packages now and subscribe today!
